As discussion about the growth of podcasting percolates in the industry, we thought it was a good time to release some statistics from the point of view of the world's largest manager of podcast feeds (
FeedBurner.com).
- FeedBurner alone manages more podcasts than there are radio stations worldwide
- Podcasting is outpacing the speed of adoption of the last "most successful consumer product launch in history" (more on that in a minute)
- Podcast directories are growing, and driving activity back to podcasters' originating Web sites. As we saw with text feeds, distribution begins as a mechanism to drive traffic back to the originating source and then evolves to become its own consumption medium
You can read the full article
here. Definately worth the read!