After a great run delivering Corporate Podcasts, Audio Podcasts, Video Podcasts and more, PodWorkx has been acquired and has merged into with Shifted Pixels.

Podcasting is a marketers dream!

PR: Audio press releases, messages from company executives, expert interviews and other industry related material, all delivered directly to the media.

Direct marketing: Sales letters and other ad creative, delivered in audio and directly to your prospects.

Customer Relationship Management and User Support: Personal messages and greetings from company executives, persoanlized messages to key clients by key account managers, educational content and industry interviews, seminar or conference recordings, product support information and tutorials

Promotion: Achieving additional company/brand/product exposure by providing podcasts and promoting them via podcast directories and search engines.

E-commerce: Audio product announcements and presentations, delivered to prospects that opt-in to receive latest product information. In the case of audio products, podcasts can also carry short excerpts or previews of new editions, thus enticing prospects to order.

Branding and Prospect Conversion: Educational content and industry interviews that help shorten the sales cycle or generate/improve company credibility and enhance its brand.

Click to Download - Podwork_Header_Marketing_V1.mp3 (984.55 KB)

Welcome to Podworkx for marketers. There are currently over millions of people listening to Podcasts world wide with amazing growth. Do the following points apply to you;

• Are you currently a marketer or promoter looking for a new way to reach your target audience?

• Do you have clients that are demanding more from you?

• Are you frustrated with traditional marketing mediums and wondering what is next?   
  
• Are you currently involved in ecommerce and want to bring your company to the forefront of technology?

Look no further! Podworkx offers a fully integrated, customizable service to help every marketing company or director achieve more! Podcasting offers many major benefits such as, Content theme (where people listen to receive information), this enables you to pinpoint customers with specific information. Podcasts reach a large audience of listeners that have a narrow focus of interest. As a marketing tool, Podcasting allows you to have the ability to leverage this highly targeted, high value listener.


Podcasting is very high on the return on investment pyramid. The higher on the pyramid the more targeted the media and target audience. Podcasting enables very specific media for a very specific audience that chooses to listen. Because the audience chooses to listen they have a much higher rate of attention and eventual return.

10 Reasons to podcast for the Marketer:

1. An additional communication tool for your business.
2. Increased online visibility to your target market.
3. Increased internet visibility from the search engines.
4. Increased internet visibility & traffic from the RSS, Blog & podcasting directories.
5. Communication medium is more powerful than text. This means increased potential results for your marketing message.
6. Improved level of perceived expertise from your target market.
7. Value added offerings to your target market that are only available in audio format.
8. Increased mind share from your target audience. People listen to podcasts while doing other tasks online. They can also take you messaging with them on their portable media player such as an iPod.
9. More frequent touch points and more frequent “top of mind” participation from your target audience.
10. Increased perception of your product, service, brand or value in customers minds.

It is clear that Podcast marketing adds value to your brand, lets you demonstrate yourself as a market leader by providing industry news, increases customer loyalty, adds value to your promotions, increases your reach and allows you to act as an internal or external broadcaster.

Take the next step! Become a leader, Podworkx corporate podcasting delivered!

Contact us now at sales@podworkx.com